Wednesday 12 August 2009

Virtualgravity: the physical weight of data


"Virtual gravity is an interface between digital and analog world. With the aid of analog carriers, virtual terms can be taken up and transported from a loading screen to an analog scale. The importance and popularity of these terms, outputted as a virtual weight, can be weighed physically and be compared. Therefore impalpable, digital data get an actual physical existence and become a sensually tangible experience."

Make of that quote what you can ! But this media art project by Silke Hilsing attempts to arrest and quantify something that is generally considered ethereal except that he has created a real object to demonstrate a concept, a machine desk, seen half way into the video. The minimal ambient lighting and the collection disks that he motions over a cool interactive display selecting and slicing tags off the table, rounds out a suitable allegory of how we ourselves do desktop tidying up duties, moving files into folders and then into partitions of hard drive allocation -- in a sense weighing up our data of the day.

Andrea Bassi created the Sound design for the project.
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